There are bad people and there are bad corporations. Just as there are good people and good corporations. That might seem too black and white, but what can I tell ya?
James MurdochHow do we think beyond interruptive ad formats, and do things that are much more integrated, much more innovative, and actually empower the viewer and give them a better product experience?
James MurdochThe future belongs to brands that do more than pay lip-service to real dialogue and recognise that their customers want them to believe in something.
James Murdoch