Asymmetry is the rhythmic expression of functional design.
Standardization, instead of individualization. Cheap books, instead of private press editions. Active literature, instead of passive leather bindings.
The aim of every typographic work - the delivery of a message in the shortest, most efficient manner.
White space is to be regarded as an active element, not a passive background.
My errors were more fertile than I ever imagined.
Type production has gone mad, with its senseless outpouring of new types... only in degenerate times can personality (opposed to the nameless masses) become the aim of human development.