If you can't be bothered to work on Saturday, don't bother to come in on Sunday.

You come to work because the office is a resource: The office is a place where you can meet with other people, and the office has libraries of books and information on CD-ROM that might help you with your work.

Sometimes the most important job advertising can do, is to clarify the obvious.

If you can't be bothered to work on Saturday, don't bother to come in on Sunday.

The intellectual architecture means focusing on doing great work instead of focusing on agency politics.

But I think technology advertising will have to stop addressing how products are made and concentrate more on what a product will do for the consumer.

Charlie Rose is the ultimate ad.