An unlimited-length file name is a file. The content of a file is its own best name.

A computer shall not harm your work or, through inaction, allow your work to come to harm.

If I had not studied music, there would be no Macintosh computers today.

Imagine if every Thursday your shoes exploded if you tied them the usual way. This happens to us all the time with computers, and nobody thinks of complaining.

If I am correct, the use of a product based on modelessness and monoty would soon become so habitual as to be nearly addictive, leading to a user population devoted to and loyal to the product.

When you have to choose among methods, your locus of attention is drawn from the task and temporarily becomes the decision itself.

Right now, computers, which are supposed to be our servant, are oppressing us.