People loved their horses, too. But you don't keep riding your horse to work just because you love it.

My view is there's no bad time to innovate.

I'm going to go do this crazy thing. I'm going to start this company selling books online.

If you're not doing something that people will remark on, then it's going to be hard to generate word of mouth.

Many of the traits that make Amazon unusual are now deeply ingrained in the culture. In fact, if I wanted to change them, I couldn't. The cultures are self-reinforcing, and that's a good thing.

Market leadership can translate directly to higher revenue, higher profitability, greater capital velocity and correspondingly stronger returns on invested capital.

Will you be clever at the expense of others, or will you be kind?