Amazon.com strives to be the e-commerce destination where consumers can find and discover anything they want to buy online.

If there’s one reason we have done better than of our peers in the Internet space over the last six years, it is because we have focused like a laser on customer experience.

Will you be clever at the expense of others, or will you be kind?

Cleverness is a gift, kindness is a choice. Gifts are easy-they're given after all. Choices can be hard.

I’m a big fan of all-you-can-eat plans, because they’re simpler for customers.

Many of the traits that make Amazon unusual are now deeply ingrained in the culture. In fact, if I wanted to change them, I couldn't. The cultures are self-reinforcing, and that's a good thing.

Advertising is the price you pay for unremakable thinking.