Will you be clever at the expense of others, or will you be kind?

I'm going to go do this crazy thing. I'm going to start this company selling books online.

I think if people read more, that is a better world.

Our garage was basically science fair central.

In Seattle you haven't had enough coffee until you can thread a sewing machine while it's running.

If you want to be inventive, you have to be willing to fail.

You have to use your judgment. In cases like that, we say, 'let's be simple minded. We know this is a feature that's good for customers. Let's do it.