All businesses need to be young forever. If your customer base ages with you, you're Woolworth's.
You're not going to make Hemingway better by adding animations.
Cultures, for better or worse, are very stable.
Our premise is there are going to be a lot of winners. It's not winner take all. Other people do not have to lose for us to win.
I'm skeptical that the novel will be 're-invented.'
Feel free to cover Amazon any way you want. Feel free to cover Jeff Bezos any way you want.