I wanted to project myself forward to age 80 and say, ‘OK, I’m looking back on my life. I want to minimise the number of regrets I have.’ And I knew that when I was 80, I was not going to regret having tried this. I was not going to regret trying to participate in this thing called the Internet that I thought was going to be a really big deal. I knew that if I failed, I wouldn’t regret that. But I knew the one thing I might regret is not ever having tried. I knew that that would haunt me every day.

It's perfectly healthy-encouraged, even- to have an idea tomorrow that contradicted your idea today

Are you lazy or just incompetent?

If we can keep our competitors focused on us while we stay focused on the customer, ultimately we'll turn out all right.

Your margin is my opportunity.

The book is not really the container for the book. The book itself is the narrative. It's the thing that people create.

You cannot make a business case that you should be who you are not