You have to use your judgment. In cases like that, we say, 'let's be simple minded. We know this is a feature that's good for customers. Let's do it.

I’d rather interview 50 people and not hire anyone than hire the wrong person.

We also have no incentive compensation of any kind. And the reason we don’t is because it is detrimental to teamwork.

In Seattle you haven't had enough coffee until you can thread a sewing machine while it's running.

Percentage margins are not one of the things we are seeking to optimize. It’s the absolute dollar free cash flow per share that you want to maximize, and if you can do that by lowering margins, we would do that. So if you could take the free cash flow, that’s something that investors can spend. Investors can’t spend percentage margins.

I try to spend my time on areas that I think are important for the future, and where I think I can add value.

I think frugality drives innovation, just like other constraints do. One of the only ways to get out of a tight box is to invent your way out.