If there's one thing I learned from Rodrick, it's to set people's expectations real low so you end up surprising them by practically doing nothing at all.
Jeff KinneyMy advice to authors would be to try to do something original rather than to try to anticipate what the market is looking for.
Jeff KinneyBack in those days it was just me swimming around in the dark, doing back flips and taking naps whenever I want.
Jeff Kinney