The media often glamorizes successful founders and makes their paths seem easier than they actually were.
Jessica LivingstonInnovations seem inevitable in retrospect, but at the time it's an uphill battle.
Jessica LivingstonInvestors, most of them, have a herd mentality. They want to invest only if other people are investing
Jessica LivingstonProgrammers have not been professionals because they haven't really cared about quality.
Jessica LivingstonStarting a startup is a process of trial and error. What guided the founders through this process was their empathy for the users. They never lost sight of making things that people would want.
Jessica LivingstonFinding a programmer to work with if you don't already know one will be a challenge. Merely judging if a programmer is exceptional vs. competent will be very hard if you are not one yourself. When you do find someone, work together informally for a while to test your compatibility.
Jessica Livingston