Programmers have not been professionals because they haven't really cared about quality.

Lots of people were skeptical, but that's always true when you do something that hasn't been done before.

The one thing we learned over 5 years is that nothing works better than just improving your product.

Finding a programmer to work with if you don't already know one will be a challenge. Merely judging if a programmer is exceptional vs. competent will be very hard if you are not one yourself. When you do find someone, work together informally for a while to test your compatibility.

Innovations seem inevitable in retrospect, but at the time it's an uphill battle.

Starting a startup is a process of trial and error. What guided the founders through this process was their empathy for the users. They never lost sight of making things that people would want.

You've got to say you are a step ahead of where you actually are to move to the step that you want to be at.