Create something people want to share.

Create something people want to share.

You can acquire some measure of knowledge from various research techniques, but nothing beats living, breathing, and feeling the same things your prospect (customers) do.

A thrilled customer is the most potent marketing asset your organization can leverage.

Firms that draw commitment from customers and staff give them a way to sign up for something that can allow them to be their best self.

Listening is the new prospecting.

Develop a capacity for things like purpose, love, wonder, courage, and grace.