Design is a word that's come to mean so much that it's also a word that has come to mean nothing.

It became an exercise to reduce and reduce, but it makes it easier to build an easier for people to work with.

We shouldn't be afraid to fail - if we are not failing we are not pushing. 80% of the stuff in the studio is not going to work. If something is not good enough, stop doing it.

To do something innovative means that you reject reason.

The design process is about designing and prototyping and making. When you separate those, I think the final result suffers.

Simplicity is not the absence of clutter.

In our quest to quickly make three-dimensional objects, we can miss out on the experience of making something that helps give us our first understandings of form and material, of the way a material behaves--'I press too hard here, and it breaks here' and so on. Some of the digital rendering tools are impressive, but it's important that people still really try and figure out a way of gaining direct experience with the materials.