The best ideas start as conversations.

We say no to a lot of things so we can invest an incredible amount of care on what we do.

Designing and developing anything of consequence is incredibly challenging.

There's an applied style of being minimal and simple, and then there's real simplicity. This looks simple, because it really is.

Apple's Jony Ive describes his "fanatical" approach to design in new interview

The best design explicitly acknowledges that you cannot disconnect the form from the material - the material informs the form.

I’m always focussed on the actual work, and I think that’s a much more succinct way to describe what you care about than any speech I could ever make.