Typically [professors] live in their heads. … They look upon their body as a form of transport for their heads. It’s a way of getting their head to meetings.

If you're running an engineering or finance company, all companies depend on ideas and ingenuity. I think the principles of creative leadership apply everywhere, whether it's an advertising company or whether you're running a hospital.

If you're afraid to be wrong you'll never do anything creative.

Imagination is the source of all human achievement.

Creativity, as I see it, is the process of putting your imagination to work. It's been defined rather simply as applied imagination. That's not a bad way to think about it.

If you are considering earning your living from your Element, it's important to bear in mind that you not only have to love what you do; you should also enjoy the culture and the tribes that go with it.

Most great learning happens in groups. Collaboration is the stuff of growth.