I think shorter books are going to become more and more of the trend. So I don't think you have to write big, big, long books.

I think everything in your life's your own damn fault and that's my simple philosophy in that, and I think you're broke because you want to be just like you're fat because you want to be or stupid because you want to be or unemployed, it must be because you want to be. Otherwise, it'd be different.

If it's a good idea, do it today. Not tomorrow. A good idea rarely gets better over time.

Branding is nothing but knowing who you are and what you do that makes you stand out from everyone else, then communicating that through your marketing efforts. Branding is discovering your uniqueness and learning to exploit it.

I've been very fortunate at having good titles but I just think in terms of titles. I'm doing a workshop now where people write books and they come and I name their books for them. I'm good with titles.

I have people who buy my books just so they can sit them around and show them off because of the titles, especially the Shut Up, Stop Whining and the Grow a Pair. So the title is very, very important.

Love brings about passion and passion is always marketable.