Be authentic. Don't try to be someone you aren't. You'll hate yourself for it & the effort to maintain the facade will exhaust you. BE REAL! Many won't like the real you but that's better than having people adore the person that isn't you at all
Larry WingetBranding is nothing but knowing who you are and what you do that makes you stand out from everyone else, then communicating that through your marketing efforts. Branding is discovering your uniqueness and learning to exploit it.
Larry WingetI have people who buy my books just so they can sit them around and show them off because of the titles, especially the Shut Up, Stop Whining and the Grow a Pair. So the title is very, very important.
Larry WingetBe confident. There is no one who is not attracted to confidence. Women dig it. Men love it. Confidence adds hair, drops ten pounds, and takes off ten years.
Larry Winget