Go to your checkbook and see what you spend money on. In an instant, you will know what is important to you because your money goes toward it.

Be the kind of person others admire, can count on, trust, and enjoy spending time with. After you have developed that reputation, people will start to ask you what you do and you will be amazed at how many people will want to work with you. You will attract others based on your character.

I think you have to read a lot. I think if you're going to write about something you better have read at least 100 books on that topic.

When I'm writing a book - say I'm going to write a parenting book. I'll go out and buy the 100 top parenting books and I will read those, not so I can copy them for sure.

If you're selling information - and I have a lot of friends who write a lot of bestselling books and they're selling information. They don't need to have a picture on the cover at all because they are not important. They're secondary to their information. To me, the information is secondary to me.

The title's more important than the book.

Do what you say you are going to do, when you say you are going to do it, in the way you said you were going to do it.