TV spots are short. If you can't hold folks' attention for 20 seconds before revealing the brand, find another line of work.
Lee Clow[In 2004] That's how I got a relationship with Steve Jobs. Because I listened really hard to him cause he's the smartest guy I ever worked for.
Lee ClowIf it's been done, do it better. If it hasn't been done, do it so well that better is not an option.
Lee Clow[In 2004 on being at TBWA Chiat Day for 30 years.] Different people are different in terms of the way they're made. I knew since the day I arrived at Chiat Day that I was at home, and that I was at a place where I could prove my talent and my ability... I am also married for 35 years too, so it could just be how I am.
Lee Clow