I found my own way of doing things.
[In 2004] That's how I got a relationship with Steve Jobs. Because I listened really hard to him cause he's the smartest guy I ever worked for.
Telling stories on behalf of brands is what I've done all my life.
It's very demeaning that we have to put on a show to prove that we know how to put on a show.
What I know how to do is nurture and help people discover the best opportunities.
[In 2011] What Steve Jobs did was simply make everything and everyone better.