Relationships with the media are really important. The media has a more important voice today than it has ever had. We don't advertise. We only have one marketing vehicle, which is editorial, and our ability to get our message out and communicate it effectively.

The future of communicating with customers rests in engaging with them through every possible channel: phone, e-mail, chat, Web, and social networks. Customers are discussing a company's products and brand in real time. Companies need to join the conversation.

I know Donald Trump quite well. We've never shared values, he and I. But I respected his ability to turn it around. So I respect somebody who can turn things around and be successful. I think the president's communication style is the most difficult thing because he actually does care, people who know him know he cares. But his style of communication, his combative approach, the elements of ego that are obviously there in all of us but seem to be more easy to see in the president sometimes than other people, get in the way of his capacity to lead, unfortunately.

If there wasn't any competition, I'd be very worried, because it would mean we were not doing very well.

The secret to successful hiring is this: look for the people who want to change the world.

Presentation skills are key. People who work for you represent your brand. You want them to present themselves - and represent you - in a certain way.

You never want to be completely alone at what you do. Competition is good for everyone.