Philanthropy isn't just about big gifts; it's about participation. It is about the grace that comes from working together.
Marc BenioffWe believe in the art of war. We are trying to get our competition to attack us with angry, virulent energy, so we can transform that into larger market share.
Marc BenioffIn business, we say that people overestimate what you can do in a year and underestimate what you can do in a decade. This is true in philanthropy as well.
Marc BenioffRelationships with the media are really important. The media has a more important voice today than it has ever had. We don't advertise. We only have one marketing vehicle, which is editorial, and our ability to get our message out and communicate it effectively.
Marc BenioffIโve seen how important this concept is in business. To be truly successful, companies need to have a corporate mission that is bigger than making a profit. We try to follow that at salesforce.com, where we give 1% of our equity, 1% of our profits, and 1% of our employeesโ time to the community. By integrating philanthropy into our business model our employees feel that they do much more than just work at our company. By sharing a common and important mission, we are united and focused, and have found a secret weapon that ensures we always win.
Marc Benioff