When information overload occurs, pattern recognition is how to determine truth.

Clear prose indicates the absence of thought.

The student of media soon comes to expect the New Media of any period whatever to be classed as 'pseudo' by those who acquired the patterns of earlier media, whatever they may happen to be.

First we shape our tools, thereafter they shape us

The family circle has widened. The worldpool of information fathered by the electric media--movies, Telstar, flight--far surpassesany possible influence mom and dad can now bring to bear. Character no longer is shaped by only two earnest, fumbling experts. Now all the world's a sage.

Photography turns people into things and their image into a mass consumer product.

Any breakdown is a breakthrough.