All failure is failure to adapt, all success is successful adaptation.
The real heart of strategy is the strategist.
Innovation is new stuff that is made useful.
Our need for innovation has shifted power closer to the source of that power-Us. We are the future.
Change is not overcoming inertia as much as it is redirecting, guiding, tweaking what already is and what has already happened. We must believe that we can make choices and that those choices can alter the future.
Strategy is not a solo sport, even if you're the CEO.