Take an expansive view of the consumers needs and expand beyond your current boundaries.

I admire many entrepreneurs. They bring energy, excitement, youthful enthusiasm. What they lack in process, they make up for in gumption.

Failure to make the tough but necessary choices means slow painful death.

Companies that get in trouble have a failure to see two realities: market trends and competitor attacks.

A curious mind armed with skill, experience, knowledge, and patterns can give birth to big brand revolution.

Get out of the office. Roam the frontline. Be observant. Hold your people accountable for creating the new narrative, a new story, in which your customers are the most important "characters". Because, you know, they really are.

Too many companies are happy to have workers to dread working. They have the wrong attitude because they have the wrong leadership.