An organization's strategy is simply its plan for success. It's nothing more than the collection of intentional decisions a company makes to give itself the best chance to thrive and differentiate from competitors.
Patrick LencioniI've become absolutely convinced that the seminal difference between successful companies and mediocre or unsuccessful ones has little, if anything, to do with what they know or how smart they are; it has everything to do with how healthy they are.
Patrick LencioniIf you could get all the people in an organization rowing in the same direction, you could dominate any industry, in any market, against any competition, at any time.
Patrick Lencioni