My fear is that when you become an expert in anything then the expectation somehow makes you ordinary, in a way, because you become the firm that does that, or you become the person that does that. You really need to change the form to make the discovery.

If I know something well, it no longer makes me say "wow" even if it's really terrific, even if it's a great iteration of it, because I know it well.

I think design, to a degree, is more generous and more humanistic than art, though great art can move us more.

I think that it's a great time to be a designer.

What makes me say "wow" continually changes. It changes based on what I know.

The best way to accomplish serious design ... is to be totally and completely unqualified for the job.

Marketing is a necessary part of the creative process.