Whatever you design[/make/build], use it to raise the expectations of what can be achieved

I don't think of design as a job. I think of it as - and I hate to use this term for it - more of a calling. If you're just doing it because it's a nice job and you want to go home and do something else, then don't do it, because nobody needs what you're going to make.

As a painter I make up projects for myself to express myself. And there's no client, there's no direction.

It took me a few seconds to draw it, but it took me 34 years to learn how to draw it in a few seconds.

Creativity isn't about the advantage or disadvantage of a specific time or culture. Creativity is something that comes internally from a human being having a genuine mistrust of rules. And that may be the constant. It's almost like there's some rebellion in it.

I love the big scale and immediate impact of posters. They're my favourite things to design.

What a designer does is he makes things possible that you didn't imagine could exist before, and it makes the world a better place. You know, it's a great thing to be doing. A fine artist does that, too, but they make the expression for themselves, not for others' use.