The most important, and indeed the truly unique, contribution of management in the 20th century was the fifty-fold increase in the productivity of the MANUAL WORKER in manufacturing. The most important contribution management needs to make in the 21st century is similarly to increase the productivity of KNOWLEDGE WORK and the KNOWLEDGE WORKER.

Marketing and innovation make money. Everything else is a cost.

Culture eats Christianity for breakfast.

The computer actually may have aggravated management's degenerative tendency to focus inward on costs.

The aim of marketing is to make selling superfluous.

It is more productive to convert an opportunity into results than to solve a problem - which only restores the equilibrium of yesterday.

Production is not the application of tools to materials, but logic to work.