Do the right things instead of trying to do everything right.

Suppliers and especially manufacturers have market power because they have information about a product or a service that the customer does not and cannot have, and does not need if he can trust the brand. This explains the profitability of brands.

Education gives you neither experience nor wisdom.

Information is the manager's main tool, indeed the manager's capital, and it is he who must decide what information he needs and how to use it.

The first step toward making the worker achieving is to make work productive.

If you have too many problems, maybe you should get out of business. There is no law that says a company must last forever.

It’s up to you to carve out your place, to know when to change course, and to keep yourself engaged and productive during a work life that may span some 50 years.