All great change in business has come from outside the firm, not from inside.

In the next economic downturn there will be an outbreak of bitterness and contempt for the supercorporate chieftains who pay themselves millions. In every major economic downturn in US history the villains have been the heroes during the preceding boom.

If you have too many problems, maybe you should get out of business. There is no law that says a company must last forever.

Strategic management is not a box of tricks or a bundle of techniques. It is analytical thinking and commitment of resources to action. But quantification alone is not planning. Some of the most important issues in strategic management cannot be quantified at all.

We will have to learn to lead people rather then to contain them.

The better a man is the more mistakes will he make – for the more new things he will try.

There is nothing worse than doing the wrong thing well.