Systematic decision review also shows executives their own weaknesses, particularly the areas in which they are simply incompetent. In these areas, smart executives don't make decisions or take actions. They delegate.

Successful leaders don't start out asking, 'What do I want to do?' They ask, 'What needs to be done?' Then they ask, 'Of those things that would make a difference, which are right for me?'

Management must take the lead in making obsolete its own products and services rather than waiting for a competitor to do so.

Executives owe it to the organization and to their fellow workers not to tolerate nonperforming individuals in important jobs.

Making changes to better appeal to customer is INNOVATION.

Decision making is the specific executive task.

As a manager you're paid to be uncomfortable. If you're comfortable, it's a sure sign you're doing things wrong.