Because its purpose is to create a customer, the business enterprise has two - and only these two — basic functions: marketing and innovation. Marketing and innovation produce results; all the rest are 'costs'.
Peter DruckerAbsolute size by itself is no indicator of success and achievement, let alone of managerial competence. Being the right size is.
Peter DruckerWhat we are good at comes easy, and we believe that unless it comes hard, it can't be very good.
Peter DruckerThe "non-profit" institution neither supplies goods or services not controls. Its "product" is neither a pair of shoes nor an effective regulation. Its product is a changed human being. The non-profit institutions are human-change agents. Their "product" is a cured patient, a child that learns, a young man or woman grown into a self-respecting adult; a changed human life altogether.
Peter Drucker