What people in business think they know about the customer and market is likely to be more wrong than right...the customer rarely buys what the business thinks it sells him.
Peter DruckerWe've spent the last 30 years focusing on the T in IT, and we'll spend the next 30 years focusing on the I.
Peter DruckerNo organization can depend on genius; the supply is always scarce and unreliable. It is the test of an organization to make ordinary people perform better than they seem capable of, to bring out whatever strength there is in its members, and to use each person's strength to help all the other members perform.
Peter Drucker