Company cultures are like country cultures. Never try to change one. Try, instead, to work with what you've got.

Entrepreneurship is “risky” mainly because so few of the so-called entrepreneurs know what they are doing.

We know nothing about motivation. All we can do is write books about it.

Most people think they know what they are good at. They are usually wrong... And yet, a person can perform only from strength.

There is one qualification the manager cannot acquire but must bring to the task. It is not genius; it is character.

True marketing starts...with the customer, his demographics, his realities, his needs, his values. It does not ask, "What do we want to sell?" It asks, "What does the customer want to buy?"

Knowledge has become the key economic resource and the dominant-and perhaps even the only-source of competitive advantage.