For the first four years, no new enterprise produces profits. Even Mozart didn't start writing music until he was four.

Defending yesterday is far more risky than making tomorrow.

Production is not the application of tools to materials, but logic to work.

What you have to do and the way you have to do it is incredibly simple. Whether you are willing to do it is another matter.

The computer actually may have aggravated management's degenerative tendency to focus inward on costs.

The most probable assumption is that no currently working 'business theory' will be valid 10 years hence.

Making changes to better appeal to customer is INNOVATION.