Being true to yourself involves showing and sharing emotion. The spirit that motivates most great storytellers is 'I want you to feel what I feel,' and the effective narrative is designed to make this happen. That's how the information is bound to the experience and rendered unforgettable.

A German shepherd dog could walk in the office with a script in his mouth, and if that script was really good, they'd buy the script.

In today's roller-coaster economy, hyper-competitive, fear-based, flat and global world, convincing anyone to do anything at any time requires getting their attention, creating their intention and turning it to action.

Truth is a point of view, but authenticity can't be faked.

Being true to yourself involves showing and sharing emotion. The spirit that motivates most great storytellers is 'I want you to feel what I feel,' and the effective narrative is designed to make this happen. That's how the information is bound to the experience and rendered unforgettable.

There's a sense of aliveness that comes from connection, shared experience. And you see it in every place. You see it when ball players jump up and down, gather at home plate, hugging, and it's not just because they're winning, it's that shared moment, that feeling of - we enter the world alone, we leave alone.

Stories aren't the icing on the cake; they are the cake!