When it comes to efficiency and effectiveness, I would always start with effectiveness. I am interested in achieving a certain outcome. Only secondarily do I worry about achieving it as efficiently as possible.

The best way to hold customers is to constantly figure out how to give them more for less.

The most important thing is to forecast where customers are moving, and be in front of them.

There is only one winning strategy. It is to carefully define the target market and direct a superior offering to that target market.

The theory of marketing is solid but the practice of marketing leaves much to be desired.

I would favor three policies: raising the minimum wage to $12, closing the tax loophole where persons only pay a 15% income tax on long term capital gains (tax it at the full tax rate), and institute a progressive tax moving the highest tax rate from 39.6% to 45%. I would favor implementing these three policies in that order, starting with raising the minimum wage, but not stopping there.

Republicans talk loudly about freedom and yet are against a women deciding what's best for her own body and are against the freedom of two people of the same sex to marry.