We provide food that customers love, day after day after day. People just want more of it.

It's easy to have principles when you're rich. The important thing is to have principles when you're poor.

It requires a certain kind of mind to see beauty in a hamburger bun. Yet is it any more unusual to find grace in the texture and softly carved silhouette of a bun than to reflect lovingly on the hackles of a fishing fly? Or the arrangements and textures on a butterfly's wing? Not if you are a McDonalds's man.

If my competitor were drowning I'd stick a hose in his mouth and turn on the water.

I guess to be an entrepreneur you have to have a large ego, enormous pride and an ability to inspire others to follow your lead.

I like to get people fired up, fill them with zeal for McDonald's, and watch the results in their work.

None of Us is as Good as All of Us.