A designer must always think about the unfortunate production engineer who will have to manufacture what you have designed; try to understand his problems.

Form, which should be the clean - cut expression of mechanical excellence has become sensuous and organic.

The most beautiful curve is a rising sales graph.

Industrial design keeps the customer happy, his client in the black and the designer busy.

Good design keeps the user happy, the manufacturer in the black and the aesthete unoffended.

Design, vitalized and simplified, will make the comforts of civilized life available to an ever-increasing number of Americans.

Design is too important to be left to designers.