People will turn to you, follow you, support you only as long as they are confident that you are doing your best.

It's a simple exercise; a little logic, a little taste, and the will to cooperate.

I believe most in educated intuition, in what you get through profound experience.

Between two products equal in price, function and quality, the one with the most attractive exterior will win.

There is a frantic race to merchandise tinsel and trash under the guise of 'modernism.'

Good design keeps the user happy, the manufacturer in the black and the aesthete unoffended.

I believe one should design for the advantage of the largest mass of people, first and always. That takes care of ideologies and sociologies.