For a company to excel, employees must be reassured that self-interest, not the company's, is their foremost priority. We believe an employee who puts himself first will be motivated to perform.

Human nature demands recognition. Without it, people lose their sense of purpose and become dissatisfied, restless, and unproductive.

We have absolute trust in our employees. In fact, we are partners with them.

If you look at any kind of modern organization and you think, 'What are the foremost tools of power?' You will find that it is information.

If we do not let people do things the way they do, we will never know what they are really capable of and they will just follow our boarding school rules.

Man is by nature restless. When left too long in one place he will inevitably grow bored, unmotivated, and unproductive.

It is not socialist, as some of our critics contend. It isn't purely capitalist, either. It is a new way. A third way. A more humane, trusting, productive, exhilarating, and, in every sense, rewarding way.