On conflicts, generally speaking, the world is a hell of a lot better to live in today than it was thirty years ago, despite what's going on in Syria. There are definitely hopeful signs that the world is moving, decade by decade, in the right direction.

There is no point in starting your own business unless you do it out of a sense of frustration.

Being dyslexic can actually help in the outside world. I see some things clearer than other people do because I have to simplify things to help me and that has helped others.

Fun is at the core of the way I like to do business and it has been key to everything I've done from the outset. More than any other element, fun is the secret of Virgin's success. I am aware that the ideas of business as being fun and creative goes right against the grain of convention, and it's certainly not how the they teach it at some of those business schools, where business means hard grind and lots of 'discounted cash flows' and net' present values'.

Entrepreneurship is about turning what excites you in life into capital, so that you can do more of it and move forward with it.

We should focus on what people get done, not on how many hours or days worked. Just as we don't have a nine-to-five policy, we don't need a vacation policy.

Setting customer expectations at a level that is aligned with consistently deliverable levels of customer service requires that your whole staff, from product development to marketing, works in harmony with your brand image.