Screwing business as usual fundamentally recognises that doing good is good for business.

THE KEY TO GENERATING LOYALTY AND RISING ABOVE THE GENERAL NOISE SEEMS TO BE ALL ABOUT CREATING AN AUTHENTIC VOICE.

I'm hopeful that after Iraq, those in charge will think twice about taking us down that route again.

Anyone who makes an effort at whatever they hope to accomplish can, and will, seriously improve their chances of succeeding.

I want Virgin to be as well-known around the world as Coca-Cola.

We had an electrical fault about 500 miles into the trip and lost more than half our fuel. We had a fire on the roof. And missed Los Angeles by 3,500 miles at the end of the trip and ending up in the arctic in a snowstorm.

People have to decide on priorities if they want to get anywhere. The best lessons I learned was to just do it.