If you get into business solely to make money, you won’t. If you try to make a real difference, you’ll find success.

Look for the best in people to build a fantastic team

Don’t just play the game – change it for good.

In a sense, when we started Virgin Atlantic, I was trying to create an airline for myself. If you try to build the perfect airline for yourself, it will be appreciated by others.

There are millions of people out there who would love to become astronauts, who'd love to go to space - they'd love to look back at this wonderful world from space. That will be the engine that will enable us then to develop spaceships to transport people around the world at tremendous speeds in an environmentally friendly way.

Like getting into a bleeding competition with a blood bank.

There are no quick wins in business - it takes years to become an overnight success.