Communicate your passion clearly, concisely and with genuine conviction.

When people screw up, give them a second chance.

We [Virgin Group] have been successful not by wasting time scrutinising our competitors but by looking at ourselves from the point of view of our customers do and seeking feedback through listening.

My mother always taught me never to look back in regret but to move on to the next thing.

I like to take chances on people, and whenever possible, promote from within - it sends a great message to everyone in the company when someone demonstrates a passion for the job and leadership skills at every step along the way and is rewarded with a leadership role.

Coming up with the bucket list is the easy part, but ticking off the list is the challenge. I love a good challenge, which is why I strongly advise everyone to come up with a bucket list. It doesn't have to contain out of this world tasks. But once you have written down the list, screw it, just do it!

Success cannot be measured in wealth, fame or power, but by whether you have made a positive difference for others.