Doing good is good for business.

One night, I was chatting with a group of 16-year-old girls over a few drinks about a name for the record store ... A bunch of ideas were bounced around, then, as we were all new to business, someone suggested Virgin. It smacked of new and fresh and at the time the word was still slightly risqué, so, thinking it would be an attention-grabber, we went with it.

People do not mind people who try things and fail. If you're a good entrepreneur, you're not going to succeed in every single thing you try. You've got to try to succeed at more things than fail.

Build your own business team. Survival in business requires a synergy of skills.

If you have an idea that's going to make a big difference to people's lives, and other people are not doing it, you know, just say "screw it," do it and get on with it, and give it a go.

Publicity is absolutely critical. A good PR story is infinitely more effective than a front page ad.

You're offering a great service. People are tuning in. So continue to find great people, continue to do what you're doing. And do it better than your rivals. I know that's easier said than done.