Entrepreneursh ip is a great leveller, since having the benefit of a wealthy background or a generous investor isn't always an advantage. The wonderful thing is that money is not the sole currency when it comes to starting a business; drive, determination, passion and hard work are all free and more valuable than a pot of cash.

Branding is everything. A young girl once came up to me and told me I could be famous because I looked just like Richard Branson!

Having a good network can be invaluable. It opens doors for you and allows you to enter into opportunities that are beneficial to your business.

We, we - as I say, we go in and shake up other industries and I think, you know, we do it differently and I think that industries are not quite the same as a result of Virgin attacking the market.

Sometimes the riskiest decision you can make is to do nothing.

A company's employees are its greatest asset and your people are your product

Play fair, be prepared for others to play dirty, and don't let them drag you into the mud.